
ELEVEN Australia is the fresh approach to hair and body care. Starting in 2011 with Miracle Hair Treatment, ELEVEN Australia has now grown to a 27 product range for everyone. Australian. Simple. Effective.
With Creative Directors that are leaders in the hair industry – three-time Australian Hairdresser of the Year, Joey Scandizzo, and Australian Photographer of the Year, Andrew O’Toole. Working in the salon, photo shoots and runways; Joey felt the need for a range his staff and clients could easily understand. Together, they helped create ELEVEN Australia – a brand that embodies the Australian lifestyle.

For us, hair colour is not just about pigments in a tube, it’s a question of integrity. It’s who we are and what we stand for. Our years of industry experience, colour expertise and knowledge are the guiding principles and reason we created NAK Permanent - colour with integrity.
A contemporary colour collection, exclusively designed for salons, delivering true tone and colour brilliance, that only a hairdresser knows. A collaboration of chemistry, science, nature and artistry, designed for colour success.
Enriched with White Tea and Orchid Butter, featuring Sulphate free and Paraben free ingredients, ensuring colour longevity, whilst respecting the delicate nature of hair and skin.
NAK Permanent is formulated with chromatic micro-pigment technology, puri ed to the highest of standards. Blended with the lowest possible ammonia levels for gentle processing, penetrating hair fabric with ease, depositing rich colour saturation and conditioning luminosity.
Experience an in nite choice of shades, harmonising beautifully with NAK Soft - colour with integrity.
Discover an endless colour story, inspiring creative colour design and expression. Innovated to push your colour business into full bloom.
An extraordinary natural extract, rich in polyphenols and antioxidants. Enhancing shine, improving hair fabric, condition and colour longevity.
An extraordinary ower extract, infusing anti-oxidative properties, creating superior skin barrier protection, nourishing and hydrating hair fabric with conditioning luminosity.
Chromatic pigments are of the highest of standards, ensuring purity of colour, delivering true tone and colour brilliance. Micro sized pigments, penetrate hair fabric with ease, creating maximum colour saturation.
Each shade is formulated with the lowest possible ammonia levels, for gentle processing and effective colour performance that respects hair integrity.

Showpony Professional is Australia’s premier hair extensions company at the forefront of hair and fashion. Used and loved by celebrities, fashion icons and celebrity hair stylists, Showpony is also the exclusive supplier to fashion weeks across Australia. Showpony has successfully positioned itself as a leading hair extension supplier, recognised nationally and internationally for its outstanding quality and range of products.

“The whole philosophy of BECCA is about creating a natural, flawless look. It’s really about skin looking amazing – everything else is secondary.”
– Rebecca Morrice Williams, Founder
BECCA presents a highly curated selection of cosmetics that further reveal your natural beauty rather than covering it up. By matching your skin tone, you can create perfect looking skin while highlighting your favourite features and amplifying the look with a dramatic eye or bright lip when the mood strikes. Lightweight, luxurious and advanced, BECCA makes your entire beauty routine a more enjoyable experience while still performing all day.

Pixi creator, Petra Strand, has 20+ years experience as a makeup artist & product developer. Created over 10 years ago, Pixi has a loyal worldwide following thanks to its pure, awakening & skin-loving products that create a naturally radiant "just had a good night's sleep" look.
Passionate about skincare, Petra creates innovative formulations that are infused with botanicals and beneficial ingredients. Petra has real-world experience as a busy working mother of four, therefore Pixi is truly about multitasking, flaw-fixing, youth-enhancing products for women on-the-go with no time to spare.
Pixi's mission is the same now as it was on the first day the Pixi store opened: simply to bring out the natural beauty in all women – to make women look like themselves, only better. Flawless in a few fuss-free minutes – that's what Pixi is all about!

Velvet Concepts aims to create the most incredible and luxurious beauty products possible. Full stop. They are absolutely dedicated to making women look and feel their best by relentlessly pursuing best-in-class formulas that offer hard working, multi-tasking beauty benefits that perform on their promises.
With indulgent and high impact products delivering stunning product textures with the highest possible pigment quality to ensure your natural beauty is enhanced rather than covered up.